Mounting Pressure on Yaz
If you're still taking Yaz after the above skinback commercial that has been running for months under pressure from the FDA, you could very well be out of your fucking mind.
Why bring up this ubiquitous, obnoxious, highly strange danger-danger $20 million skinback-ad campaign?
Because Yaz, the nation's most popular birth-control pill, is under mounting pressure. Just a few days ago, the NYT's "Health Concerns Over Popular Contraceptives" belied its bland headline by pointing out some really scary shit about the stuff. Also see this meaty story from newsinferno.com: "Yaz Faces Swiss Probe Following User's Sudden Death."
So far, users haven't been scared off. At least we know why Bayer mounted such a strong and expensive blitz of skinback ads, weird though they are, to defend Yaz: The German drug giant's Yaz/Yasmin franchise generated $1.8 billion in sales last year.
Users of the Birth Control Pill of a Nation may want to pay attention, though, because of another recent hint of trouble in Yazland: Stories about lawsuits over Yaz are starting to tumble out, and when anti-Yaz stories appear on a site like attorneyatlaw.com, and law firms start setting up sites like yaz-may-cause-strokes.com, the blood's in the water.
By the way, I scoured the web for parodies of the commercial, but it's such a great self-parody that I couldn't resist helping Bayer out by embedding it above.




